Free Directory Assistance from 1-800-YELLOWPAGES in California

[ncttrnl]

I just got an email at work saying that the directory assistance for business listings through 1-800-YellowPages (1-800-935-5697) is free in California now.

They are following Google's lead and making the service ad based. After you search for a something it will play some audio ads then give you the listing.

I'm not sure if its free anywhere other than California and it doesn't mention if there is a connection fee. I think its a step in the right direction for the company though.

[TOYr32]

What ever happened to that free San Diego Directory Assistance? I remember it had tons of advertisements that you had to listen to before you were able to ask for a phone number.

[ncttrnl]

What ever happened to that free San Diego Directory Assistance? I remember it had tons of advertisements that you had to listen to before you were able to ask for a phone number.

I'm not sure... I remember that one too.

[FunkTron]

1800 San Diego...........1(800) 726-3434

still works........

[Anonymous]

I just got an email at work saying that the directory assistance for business listings through 1-800-YellowPages (1-800-935-5697) is free in California now.

They are following Google's lead and making the service ad based. After you search for a something it will play some audio ads then give you the listing.

I'm not sure if its free anywhere other than California and it doesn't mention if there is a connection fee. I think its a step in the right direction for the company though.

1-800-FREE411
I've never used it but it's free. I saw it on "Geek to Me" on cable last night.

from the interweb:
UNTIL NOW. Goodbye to 411 fees, hello to ads. Now there's FREE 411. You just have to listen to a targeted audio advertisement. for 8 or 10 seconds.

So, if you call asking for Gino's pizza house, you may hear an advertisement for Domino's Pizza. The service will ask you to press 1 to be connected to Domino's and 2 to be put through to Gino's. An interesting twist is that the advertisement doesn't go to the company willing to pony up the most money for the ad, but to the company within the specific vertical such as plumbing, taxis, pizza, etc. which is offering the biggest discount or the best deal

Residential calls will be targeted with general advertisements for things such as new movies or more targeted advertisements based on the zip code the person is calling from.